Basel is a destination of rhein river cruise tours.

→ Discover our watch & jewelry store in downtown Basel.
Our jeweler’s store has been run by the Huber family for 11 generations and offers you an exceptional selection of new Swiss watches and vintage watches for collectors, elegant jewelery for ladies and typical Basel souvenirs like the hand-made Baslerstab pendants.
Discover Basel: Savings, Swiss Watches & Jewellery for River Cruise Visitors
Basel is one of Europe’s most important river cruise destinations. Every year, thousands of travellers begin or end their Rhine cruise in this beautiful Swiss city. Whether you are sailing towards Amsterdam, Strasbourg or the romantic Rhine Valley, a stop in Basel offers the perfect opportunity to discover Swiss culture, historic architecture and unique shopping experiences.
Why Basel is a Favourite Stop for River Cruise Passengers
Located at the meeting point of Switzerland, France and Germany, Basel combines international flair with authentic Swiss traditions. Visitors can stroll through the charming Old Town, admire historic buildings, visit world-class museums or enjoy a relaxing walk along the Rhine River. Basel’s compact city centre makes it easy to explore many attractions within a short distance from the river cruise terminals.
For many cruise guests, shopping for Swiss watches, jewellery and local souvenirs is one of the highlights of their visit. Switzerland is famous worldwide for quality craftsmanship, precision watches and fine jewellery, making Basel an ideal place to find a memorable gift or a lasting souvenir.
Exclusive Savings for River Cruise Visitors
To welcome international visitors, special savings opportunities are available for many river cruise passengers visiting Basel. Guests can benefit from exclusive vouchers and discounts on selected watches and jewellery. In addition, eligible international visitors may take advantage of Tax Free Shopping, allowing them to reclaim part of the Swiss VAT on qualifying purchases.
For travellers looking for a special keepsake, Swiss watches remain among the most popular purchases. From elegant everyday watches to collectible vintage timepieces, Swiss watchmaking represents quality, reliability and timeless design. Basel is also known for traditional jewellery and locally inspired creations that cannot easily be found elsewhere.
Authentic Basel Souvenirs with Meaning
Many visitors search for a souvenir that truly represents Basel. One of the most distinctive symbols of the city is the Baslerstab, the historic emblem of Basel. Handcrafted Baslerstab pendants in silver or gold have become popular gifts and treasured reminders of a visit to Switzerland. Unlike mass-produced souvenirs, these jewellery pieces carry a genuine connection to Basel’s history and culture.
In addition to Baslerstab jewellery, visitors can discover elegant gold jewellery, gemstone pieces, pearl jewellery and unique gifts suitable for anniversaries, birthdays or special occasions. A carefully selected piece of jewellery often becomes a cherished memory long after the cruise has ended.
Tax Free Shopping Made Easy
Non-Swiss residents may qualify for Tax Free Shopping on eligible purchases. The process is straightforward: request the necessary Tax Free documentation when making your purchase, have it validated by customs when leaving Switzerland and claim your refund according to the provider’s instructions. This allows international travellers to enjoy additional savings while purchasing quality Swiss products.
A Family Tradition Since 1656
Visitors often appreciate shopping with independent local businesses rather than international chain stores. Au Bijou Basel has been operated by the Huber family for generations and offers a personal shopping experience in the heart of Basel. The combination of traditional Swiss craftsmanship, personal service and carefully selected collections makes a visit worthwhile for travellers seeking authenticity and quality.
Take a Piece of Basel Home
A river cruise creates unforgettable memories. Whether you choose a Swiss watch, a handcrafted Baslerstab pendant, elegant jewellery or a special gift for a loved one, your purchase can become a lasting reminder of your journey along the Rhine. Basel offers much more than a port of call – it offers an authentic Swiss experience that many visitors remember long after their cruise has ended.
Best deals for watches & jewelry

Discounts and savings in Basel for river cruise visitors
→ Get a free voucher
Official Retailer
Swiss Army Watches


